Replace: Netflix’s value improve is efficient September 1, 2021.
We suspected it for a number of months, however it’s confirmed this Thursday, August 19, 2021: our colleagues from JDN announce that Netflix has elevated the value of all its subscription plans in France. The costs go from € 7.99 to € 8.99 monthly for the Commonplace supply, from € 11.99 to € 13.49 monthly for the Important supply and from € 15.99 to € 17.99 monthly for the Premium supply.
Here’s a recap of the brand new Netflix costs:
- Netflix Commonplace : € 8.99 monthly
- Netflix Important : € 13.49 monthly
- Netflix Premium : € 17.99 monthly
Thus, the Los Gatos agency will increase the value of the most cost effective subscription by € 1 monthly, the value of the intermediate subscription by € 1.50 monthly and the value of the costliest supply by € 2. monthly, which represents, per yr, a distinction of between € 12 and € 24 relying in your case. By making use of this improve, Netflix France brings the French tariffs nearer to the value charged by the agency in america.
The rise in Netflix subscription plans is 12.5%
Over the last value hike within the nation, in October 2020, Reed Hastings’ agency raised the value of subscriptions to $ 9 monthly for the most cost effective supply, $ 14 monthly for the intermediate supply. and $ 18 monthly for the Premium subscription. The announcement of the brand new tariffs in France has not but been confirmed in an official press launch.
However we will already count on Netflix to justify this value improve by fierce competitors from different streaming platforms. In its beginnings alone on this planet, the platform should now take care of an Amazon Prime Video service that has turn into very highly effective in France as in the remainder of the world. But in addition with the success of Disney + which astonishes, by its scale, even essentially the most optimistic analysts.
On the similar time, Netflix continues to spend its cash to supply authentic content material. As a result of it’s the content material that’s changing into the sinews of conflict on this more and more aggressive setting. Within the particular case of France, extra prices are added for Netflix. The streaming platforms that function in France are certainly on the verge of getting to donate between 20 and 25% of their turnover to finance productions made in France or European.
An indication that Netflix doesn’t intend to switch all of those constraints to those clients, the value improve is definitely contained round 12.5% in comparison with the previous value of subscriptions.